Here's What's Burning Your Marketing Budget: Most entrepreneurs are throwing money at the wrong channels. LinkedIn outreach? Ignored. Cold email? Spam folder. Facebook ads? Scroll past. The problem isn't your offer. It's your positioning. In this episode, I break down a Dan Kennedy story about a literal house fire that reveals the exact moment someone goes from "annoying pest" to "welcomed guest"—and how you can engineer that same transformation in your marketing. What...
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Here's What's Burning Your Marketing Budget: Most entrepreneurs are throwing money at the wrong channels. LinkedIn outreach? Ignored. Cold email? Spam folder. Facebook ads? Scroll past. The problem isn't your offer. It's your positioning. In this episode, I break down a Dan Kennedy story about a literal house fire that reveals the exact moment someone goes from "annoying pest" to "welcomed guest"—and how you can engineer that same transformation in your marketing. What...
162: How to Build a $50 Million Coaching Empire | Benson Chidester
7-Figure Mentor
1 hour 3 minutes
2 years ago
162: How to Build a $50 Million Coaching Empire | Benson Chidester
In this conversation, the Benson Chidester, CEO of Elite CEOs, shares his insights on how to build a successful coaching business. He talks about the importance of finding a profitable niche, creating a valuable offer, and defining tangible outcomes for clients. He also discusses the mindset required for success in the coaching industry, and offers advice on how to make people problem aware of your solution.Key Points:Finding a profitable niche is crucial for success in coachingCreating a val...
7-Figure Mentor
Here's What's Burning Your Marketing Budget: Most entrepreneurs are throwing money at the wrong channels. LinkedIn outreach? Ignored. Cold email? Spam folder. Facebook ads? Scroll past. The problem isn't your offer. It's your positioning. In this episode, I break down a Dan Kennedy story about a literal house fire that reveals the exact moment someone goes from "annoying pest" to "welcomed guest"—and how you can engineer that same transformation in your marketing. What...
