In this insightful video, the speaker discusses the four key reasons why coaches may struggle with selling their services and the steps they can take to overcome these challenges. Addressing issues related to clarity of offers, daily selling habits, perceptions of sales, and fears of inadequacy, the video provides practical advice for increasing sales in a coaching business. 00:00 Introduction 00:17 Reason 1: Lack of Clarity on What to Sell 03:15 Reason 2: Inconsistent Selling 05:05 Reason 3: Negative Perception of Sales 08:48 Reason 4: Fear of Rejection and Imperfection