EGC, CapCut’s Billion-User Boom, and a Hot Take on Meta

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4Words

4Time Creatives

15 episodes

5 days ago

Entrepreneurs Building Creative Collaboration. That's what we'll be covering at length on the 4Words podcast on a weekly basis. From how to build and run a successful business, to being a creative that values collaboration - this podcast serves all professionals on their own creative journeys.

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EGC, CapCut’s Billion-User Boom, and a Hot Take on Meta | EP3

4Words

18 minutes 17 seconds

11 months ago

EGC, CapCut’s Billion-User Boom, and a Hot Take on Meta | EP3

"EGC is a new way of creating FOMO and a sense of belonging." In this episode of the 4Words Podcast brought to you by 4Time, Oriana and Wanya explain the value of EGC (Employee-Generated Content) as a tool for authentic branding building. They also dive into CapCut’s shift to Pro features (is the fee worth it?) and analyse the massive user growth it’s experienced. Lastly, Oriana has a hot take on Meta’s new analytics structure and its implications for businesses relying on reach and engagement metrics for comprehensive reporting. Subscribe for more, and make sure to drop any questions in the comments below! Interested in our services? Send us an email: info@4time.co.za