🔥 Defining Your Unique Edge in a Competitive Market
What separates the good from the great in business? It’s not just being better—it’s being different.
Join Zaia Dinkha, founder of 48 Detailing Co., one of Arizona’s highest-rated detailing and film installation companies, as he breaks down the blueprint behind Market Mastery—how to truly understand your market, craft a unique value proposition (UVP) that moves customers to act, and develop a lasting “spec” that defines your brand.
From starting his business with a college grant to building a seven-figure operation with double-digit growth year after year, Zaia shares real-world insights into what it takes to stand out and scale in a saturated industry.
In this powerful session, you’ll learn:
🚀 How to uncover what your market really wants (and fears)
💡 The difference between a USP and a UVP—and how to make yours irresistible
🎯 Why being “different” beats being “better” every time
⚙️ How to turn your company’s strengths into a lasting market spec
💬 How to analyze your competition and dominate your local range
This isn’t theory—it’s a playbook built from experience, failures, and proven wins in one of the toughest industries out there.
If you’re ready to stop blending in and start standing out, this session will change the way you see your business forever.
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
At 48 Detailing Co. We are the premiere automotive detailing service in the state of Arizona. Our professional team are industry experts when it comes to paint correction , ceramic coatings, PPF, window tinting, interior detailing, leather reconditioning, and customer service.
48 Detailing Co.
13260 W Foxfire Drive Suite 13
Surprise AZ 85378
(623) 400-8880
#uvp #business #market #detailing #ppf
Thinking about protecting or upgrading your car’s finish? 🚗💎 In this episode of the 48 Detailing Podcast, we break down the top 15 consumer questions every car owner should ask before buying Paint Protection Film (PPF), Ceramic Window Tint, or Ceramic Coating services.
We’ll help you understand what really matters — from film types, prep work, warranties, and installation quality — so you can make the best buying decision and avoid costly mistakes. Whether you’re comparing quotes or just starting to research, this episode will make you an informed, confident buyer.
✅ Learn how to spot red flags and marketing fluff
✅ Understand real performance vs hype
✅ Discover the right questions to ask any installer
✅ Hear expert advice from professionals who do this every day
🎧 Tune in to protect your ride the smart way — because when you know what to ask, you’ll know who to trust.
Thinking about offering Paint Protection Film (PPF) at your detailing shop? 🎯 This episode of the 48 Detailing Podcast breaks down the exact process of how to successfully add PPF services, boost your profits, and stand out in a competitive market.
We cover everything you need to know to make your PPF launch a success:
💡 How to know when your detailing shop is ready to add PPF
🔧 What tools, materials, and training you’ll actually need
💰 How to price and package your PPF services for profitability
📈 Marketing tips to attract high-end PPF clients
👥 Building a team and workflow that ensures consistent, flawless installs
Whether you’re just starting your detailing business or ready to expand into premium services, this episode gives you the blueprint to grow smarter, scale faster, and dominate your market with PPF.
🎙️ Tune in, take notes, and start protecting paint!
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
#PaintProtectionFilm #PPF #AutoDetailing #DetailingBusiness #CeramicCoating #WindowTint #48Detailing #BusinessGrowth
🚀 Scaling a Profitable Detailing Business: From Side Hustle to 7-Figure Shop 💰
Ready to take your detailing business to the next level? In this episode of The 48 Detailing Podcast, we break down the exact strategies, systems, and mindset shifts it takes to grow your detailing, PPF, tint, and ceramic coating business from a weekend side hustle to a full-scale 7-figure operation.
🎯 Learn how to:
✨ Build a strong brand that attracts high-value clients
🧾 Price your services for profit, not survival
🔧 Scale operations without losing quality
👥 Build a winning team and strong company culture
📈 Master marketing for consistent leads and repeat customers
Whether you’re just starting out or already running a detailing shop, this episode is packed with real-world business insights, proven growth strategies, and actionable tips to help you dominate your market and build lasting success in the auto detailing industry.
🎙️ Tune in, take notes, and start scaling your detailing business today!
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
#DetailingBusiness #CarDetailingPodcast #PPF #WindowTint #CeramicCoating #AutoDetailing #Entrepreneurship #SmallBusinessGrowth #7FigureBusiness #DetailerLife #48Detailing
Welcome to this comprehensive walkthrough of Paint Protection Film (PPF), ceramic window tint, and ceramic coatings — your one-stop deep dive into the science, benefits, application methods, and longevity of premium car protection solutions. Whether you're a detailing pro, a car enthusiast, or a DIYer, this video will help you make informed decisions to protect your ride from scratches, UV damage, and environmental wear.
📌 What You’ll Learn
What is PPF (Paint Protection Film), and when does it make sense?
How does ceramic coating differ from more traditional waxes, and what real performance gains can you expect?
The role of ceramic window tint in heat rejection, UV protection, and clarity
Step-by-step breakdowns of surface prep, application, cure times, and maintenance tips
Common mistakes, best practices, and cost vs. value comparisons
FAQs, troubleshooting, and how to choose the right product for your vehicle
✅ Why Watch This Video-Everything in one place
— no need to search multiple sources-Balanced, no-fluff explanations grounded in real-world experience
-Tips you can actually apply, whether you're doing it yourself or hiring professionals
-Visuals, comparisons, and side-by-side examples to reinforce learning
📲 Follow Us On Instagram! https://www.instagram.com/48detailingco/
👍Like Us On Facebook!https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our websitehttps://48detailing.com/
🧽 Buy our easy to use detailing products today! https://48detailproducts.com/
⏱️ Time Stamps
0:00 — Introduction & agenda
1:30 — What is PPF? Definitions & use cases
7:45 — Ceramic coating: from base to top coats
13:20 — Window tint: how ceramics differ
18:50 — Prep work: cleaning, decontamination, paint correction
24:15 — Application techniques & curing protocols
30:40 — Cost, durability, warranty — what to expect
35:00 — Maintenance, washing, and longevity
38:10 — Common mistakes & how to avoid them
41:00 — Q&A / FAQs / Bonus tips
44:50 — Final thoughts & recommendations
Supercars used to be the pinnacle of automotive culture—posters on every wall, the ultimate dream machine. But in today’s car community, the hype is fading fast. In this episode, we dive deep into why supercars suck, exploring the high costs, lack of innovation, and how electric hybrid platforms are destroying the collectible nature of new super cars. we break down the decline of supercars and what it means for the future of car culture.
If you’ve ever wondered why enthusiasts no longer drool over Lambos and Ferraris like they used to, this episode is for you.
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
Ever wonder how to turn a side hustle to a 7 figure operation? Well this is the podcast for you! Zaia talks about scaling a profitable detailing and film installation business and much more.
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
In this weeks episode Zaia goes over how 48 Detailing became one of the highest rated auto detailing shops with over 600+ 5 star reviews! Make sure to stay tuned till the end for the scoop on how to deal with negative reviews too.
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!
Join us on episode 1 of the 48 Detailing Podcast where Zaia talks about some honest truths of running a successful business!
📲 Follow Us On Instagram!
https://www.instagram.com/48detailingco/
👍Like Us On Facebook!
https://www.facebook.com/48detailingco
🛡️For Our Pro Ceramic Coating, Clear Bra, And Window Tinting Services Check out our website
🧽 Buy our easy to use detailing products today!