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Shownotes available on: https://2xecommerce.com/podcast/ep458/

In this episode of the 2X eCommerce podcast, host Kunle Campbell is joined by Ian, the founder of Oceans, a platform that helps eCommerce brands outsource high-level roles like marketing, operations, and finance to top talent in Sri Lanka. They discuss the advantages of tapping into Sri Lanka's highly educated and skilled workforce, the impact of AI on outsourcing, and practical steps for integrating remote talent into a company's team. Ian shares insights from Oceans' experiences with over 300 clients, highlighting how businesses can scale efficiently while reducing costs.

• (00:00) - How to Optimize Your eCommerce Team with High-Level Outsourcing → Ian Myers
• (02:48) - Interview with Ian: Oceans' Origin Story
• (05:04) - Challenges and Opportunities in Global Talent
• (10:09) - REVIEWS.io: Boosting Your Brand's Credibility
• (12:13) - Integrating Global Talent into Your Business
• (18:08) - Content Creation and Influencer Marketing
• (21:24) - Challenges in eCommerce Operations
• (22:46) - Impact of AI on Talent Sourcing and Execution
• (25:54) - Balancing Productivity and Authenticity with AI
• (31:52) - Hiring and Training Strategies for eCommerce
• (34:40) - Managing Remote Teams Effectively
• (39:11) - Special Offers and Final Thoughts

• Website: 2X eCommerce Website → https://2xecommerce.com/podcast/
• Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/
• Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerce
• YouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/

Get a Copy of Kunle’s Book
Elevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.

• Buy on Amazon → https://amzn.to/3ybY6WS
• Buy on Walmart → https://bit.ly/3swOuDe
• Buy on Kogan Page → https://bit.ly/44DylLn
• Buy on Barnes & Noble → https://bit.ly/3Pgd4B4
• Buy on WHSmith → https://bit.ly/4bfr9r3

Sponsors:
This episode is proudly brought to you by:

1️⃣ ShipAccel
↳ ShipAccel helps eCommerce operators streamline their entire shipping process, saving time and money.
 
With ShipAccel, you can lower your shipping costs by accessing better carrier rates, track and analyze all of your shipments with powerful insights, and automate your workflows to focus more on growing your business. Whether you’re handling thousands of orders or just getting started, ShipAccel scales effortlessly with your business. Simplify shipping, save on costs, and deliver faster with ShipAccel.

Head over to ShipAccel.com to find out more

2️⃣ REVIEWS.io
↳ Drive Sales & Reduce Marketing Spending with REVIEWS.io

REVIEWS.io offers an affordable, all-in-one platform for collecting and displaying customer reviews. It’s easy for you to set up and simple for your customers to leave reviews, helping you boost both trust and conversions from anyone discovering your brand on Google.

With REVIEWS.io, you can increase your Google conversions by up to 26%, improve click-through rates, and lower your ad costs—all with a platform built for busy eCommerce operators like you.

To find out more, head over to Reviews.io
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Creators & Guests

• Kunle Campbell - Host
• Ian Myers - Guest