Our prior guest e2f CEO Michel Lopez introduced this week's guest. Intento founder Konstantin Savenkov walks us through a tutorial on how to buy and sell AI. A dense episode worth a listen both for anyone considering buying AI for an enterprise, and founders seeking to sell an AI product to buyers. Intento serves companies making sense of 32 different possible translation vendors. Intento identified the complexity presented to buyers by such a large population of possible vendors as a good market opportunity for building a company. For startups seeking to find product market fit, Konstantin shares step by step the series of decisions that led Intento to concentrate on helping companies with selecting machine translations vendors. We discuss some practical advice on pitfalls many enterprises encounter trying to force procurement process built for buying traditional software onto decisions on new work processes created by AI products.