Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
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Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
Christopher Hossfeld: What can war teach us about leadership?
21st Century Entrepreneurship
19 minutes
2 weeks ago
Christopher Hossfeld: What can war teach us about leadership?
Christopher Hossfeld is a 27-year U.S. Army veteran and leadership educator who translates battlefield decision-making into modern business strategy. We spoke about how lessons from military history can sharpen leaders’ thinking, reduce bias, and strengthen organizations. “Investing in your people is the best way of spending your limited resources,” he explains—because leadership, at its core, is about leaving something that transcends business. Through his Barrel Strength Leadership framewor...
21st Century Entrepreneurship
Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
