Where Apparel Decoration is Headed Next

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2 Regular Guys Talking Decoration and Personalization

50 episodes

4 days ago

The 2 Regular Guys podcast has evolved from Aaron Montgomery and Terry Combs hanging out in hotel bars and restaurants after trade shows, eating chicken wings, disagreeing over ranch or bleu cheese as the true and proper dipping sauce, and talking the garment decorating and personalization industry. A long list of industry friends joined into those conversations over the years, in cities across America and the world. These same friends plus new friends we meet along the way now come back to join us as guests to the program. The trade shows continue, the industry grows and matures, and the 2 Regular Guys continue those conversations, talking garment and product decorating (and on occasion beer and chicken wings) weekly. Welcome to our 8th Year. Come along for the ride!

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Where Apparel Decoration is Headed Next

2 Regular Guys Talking Decoration and Personalization

1 hour 11 seconds

4 months ago

Where Apparel Decoration is Headed Next

This week on the 2 Regular Guys Podcast, we’re joined by decorated apparel legend Johnny Shell, Principal Analyst for Textile & Apparel Printing Services at Keypoint Intelligence. With nearly 40 years in the industry, Johnny brings unmatched insight into the current state of apparel decoration. We’ll explore where the market is shifting, which technologies are truly moving the needle (and which are just hype), and how small to mid-sized decorators can keep up with rising demand for customization, speed, and sustainability. Whether you're looking to adapt, invest, or gain a competitive edge, this conversation will give you the clarity and strategic takeaways you need to thrive in today’s evolving print landscape.

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News

If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.”

https://youtu.be/-mgcsYoFImU

Dad Joke

Terry: My 4 year old granddaughter made me realize I might have a road rage issue.

She was riding in my shopping cart at the grocery store and yelled at the shopper in front of us, “Pick a lane, jerk!”

Where Apparel Decoration is Headed Next

Aaron: I’m sure all of our listeners know you, Johnny, but tell us a little about Keypoint Intelligence.

Terry: You’ve been in the decorated apparel space for nearly four decades. How have you seen the industry evolve, and what would you say are the most pivotal shifts happening right now?

Aaron: With your finger on the pulse of this industry, where do you see technology making the biggest impact today, and which innovations are being overhyped?

Terry: How are decorators, especially small and mid-sized shops, adapting to the demands of customization, speed, and sustainability?

Aaron: You’ve often spoken about market signals. Can you share where you see demand trending, both in product types and in printing methods?

Terry: If a listener walks away from today’s episode with one strategic insight, what do you hope it is?

Aaron: How can our listeners find you?

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience,