This week on the 10forty Podcast, we sit down with Sean, the founder of Goosey Goo, to hear his raw and powerful story — one that’s filled with grit, honesty, heartbreak, and hope.

Sean takes us on a journey from his school days and early career choices, through dropping out of college, landing his first job, and chasing a better position with more money and a coveted half-day Friday — only to be hit with unexpected health issues and life-changing news: a baby on the way.

From there, things got even tougher.

We talk about his experience moving into emergency accommodation, the realities of homelessness, and the emotional toll it took on him & his partner. Sean opens up about the social restrictions and dangers of life in that environment — and how it pushed him to take a risk and start something of his own.

With just €50 saved each week, a box of blanks, a DIY iron-on logo and the determination to change his circumstances, Goosey Goo was born. Sean shares how he managed to sell 150 units, found a supplier with no minimum order quantity and even secured unexpected support through a cold LinkedIn message.

We explore how he's using his journey as a superpower, documenting every step, and building a PR engine to drive awareness and impact. He also shares what’s next — including a showroom opening in Fashion City this September — and his bold ambition to become the next Mothercare.

This episode is a masterclass in resilience, resourcefulness, and redemption. Whether you’re an aspiring entrepreneur or someone navigating a tough chapter, Sean’s story will stay with you.

👶 What is Goosey Goo?

🛠 Lessons from the grind

💬 Advice for those struggling

❤ Regrets, growth, and a new beginning

Hit play and have a goo

Follow Sean

Insta:: https://instagram.com/gooseygoo.ie

TikTok: https://tiktok.com/@homeless2entrepreneur

Website; https://gooseygoo.ie/

This episode is brought to you by Top Drawer Talent — the Supply Chain & Procurement Specialists.

HERE WE GO!

Interested in sharing your career journey on the podcast? Whether you're keen to talk about your path or promote a specific job or career route, we'd love to hear from you. Drop us a line at info@10forty.com — we’ll get the coffees in! ☕

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