Cold calling and cold DMs have a bad reputation—but they can work beautifully when done right. In this episode, I break down a call I had with a new client, why cold calling was the right move for his niche, and the exact 7-part framework I gave him to make it work. You'll learn how to prep for outreach, how to open the conversation without sounding desperate, what to say instead of pitching, and how to turn a cold lead into a warm sales call. Plus: the one mindset shift that turns rejection into free market research, and how to build a system that feeds your content, your offers, and your client pipeline all at once.

Access the notes and summary of the Cold Outreach flow HERE