🎙️ Wes Braddock – Bright Ideas & Better Fishing
In this episode of Get the Net, Nick chats with WesBraddock—former science teacher, keen fisho, and the inventive mind behind Glowbite. From battling kingfish in the shallows to lighting up deep water drops, Wes shares the backstory behind Glowbite lures, his journey from idea to production, and how data-driven testing helped him prove what actually works underwater.
They talk about lure design, drift techniques, fish behavior, and how fishing connects generations. Plus, Wes drops two epic recipes you’ll want to try after your next mission.
✅ Wes Braddock@glowbite.co.nz @fishinginnovators (IG)
✅ Glowbite (FB)https://www.facebook.com/glowbite
✅ Kayak Missions
✅ Bluefin Jigging
⏱️ Chapters / Segments
✅ (00:00) – Wes’s journey from teaching to tackle design
✅ (06:00) – The thrill of the chase
✅ (13:00) – The lightbulb moment – from toy to prototype
✅ (21:00) – The Jack Flash story
✅ (35:00) – Gear talk: rods, drag & the science of bite
🧰 Gear & Techniques Discussed
✅ Glowbite Grumpy Fish
✅ Glowbite Jack Flash
✅ Microbaits
✅ Glowbite Gangster ‘Crank Bait’
🍽️ Recipes Shared
✅ Wes’s Smoked Fish Pie with Bacon & Kumara
✅ Seared Tuna with Cumin & Honey
🌟 Links & Socials
✅ Listen & Watch
- YouTube: [https://www.youtube.com/@getthenet_nz]
- Apple Podcasts: [https://podcasts.apple.com/us/podcast/🎣-get-the-net-–-tight-lines-loose-lips-🎙️/id1824558692]
✅ Follow Us
- Instagram: @getthenet_nz
- TikTok: @getthenet_nz
✅ Join the Caught Bugger All Club
Had a rough day? - 'Send us your worst day fishing story for a shout-out and a chance to win!' Send us a 2-minute voice orvideo yarn about your fishing fail, and you could win a Glowbite lure + cap. Details in the episode or slide into the DMs on Insta.
🎵 Music Used
✅ Proctor, Topher Mohr & Alex Elena
✅ Satellites, Swello
✅ Momentum, Zplit
✅ Source (YouTube AudioLibrary)
🎥 Production Notes
✅ Shot on: Sony A7iii + Sennheiser lav mics
✅ Edited in: Adobe Premiere Pro
✅ Shot, Edited & Produced by Nick Hoyle
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