Branding and positioning are significant terms that have recently been directly linked to product marketing. I invited the master of copy strategizing, Eden Bidani, to discuss these further and attempt to break down these terms into something more practical.
This can even be used in the efforts to understand and explain what's happening in Israel to the entire world.
We dedicate this very special episode to the kidnapped babies, children, women, men, and soldiers, and pray for their rapid and safe return home from Gaza.
#bringthemhomenow